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Performance Marketing Specialist (Targeted Ads)

About

We’re looking for a skilled Performance Marketing Specialist who’s passionate about creating high-impact targeted advertising campaigns that convert. In this role, you’ll lead the development and execution of Facebook and Instagram ad strategies, optimize for performance, and collaborate with a cross-functional team to deliver measurable results. From briefing the client to analyzing campaign metrics — you'll own the full funnel of paid social campaigns.

If you thrive on strategic thinking, data-driven decisions, and creating offers that click with audiences — this role is for you.

Key Responsibilities

  • Conduct ad account audits and client briefings to clarify goals, target audiences, and product specifics
  • Develop performance-focused ad strategies, media plans, and campaign KPIs
  • Create technical tasks for designers that align with campaign goals
  • Launch and manage paid campaigns across Facebook Ads Manager, ensuring continuous optimization and budget efficiency
  • Monitor results, identify growth opportunities, and adjust campaigns to meet KPIs
  • Collaborate with PMs, designers, developers, and PPC specialists to align efforts and build seamless sales funnels
  • Report on campaign performance and present insights to clients

Qualifications

  • 2+ years of hands-on experience with Facebook Ads
  • Strong portfolio of e-commerce and lead generation cases
  • Ability to analyze business models and craft compelling offers
  • Familiarity with tools like Facebook Ads Manager and API Conversion setup
  • Deep understanding of digital marketing strategy, funnel building, and goal tracking
  • Clear communicator who can work independently and in team environments

Bonus Points

  • Experience working in digital marketing agencies
  • English level B2 or higher for communicating with international clients
  • Familiarity with tools like GTM, GA, ApixDrive, Looker Studio, TikTok Ads

What We Offer

  • Hybrid or office work format — collaborate from our modern office or work remotely based on your preferences and role.
    Flexible schedule — adapt your workday around a core 8-hour structure between 8:00 and 19:00.
    Performance-based salary — includes a competitive fixed rate plus project-based bonuses, with regular reviews tied to results.
  • Professional equipment — we provide everything you need to work efficiently: laptop, monitor, and necessary accessories.
  • Career advancement opportunities — grow within a fast-scaling ecosystem that actively nurtures leadership and promotes from within.
  • Assistance with relocation to Malta — we support newly joined colleagues with relocation logistics, accommodation guidance, and settling-in support to ensure a smooth transition.
    A high-performing team
    — work alongside talented professionals in digital marketing, tech, and creative fields, all committed to shared success.Paid time off — 15 paid vacation days, paid sick leave, and 6 personal paid days off annually.
    Ongoing development — we cover 50% of the cost of training, courses, workshops, and certifications to help you stay ahead in your field.

Hiring Process

Embarking on a career with ProminDelta Holding Limited is straightforward and efficient. We value your talent and look forward to seeing how you can contribute to our team. Explore the available positions and take the first step towards your new career with us.

Contact Us and Send Your CV

Submit your application and resume through our careers page or directly to our HR team.

Zoom Call or Meeting with HR & Team Lead

Engage in a virtual or in-person interview with our HR team and the relevant team lead to discuss your fit for the role.

We'll Answer in 5-6 Days

Expect to hear back from us within a few days regarding the next steps in the hiring process.

Contact US

We’re here to help with any questions or requests you may have. Please fill out the form below, and a member of our team will get back to you as soon as possible.

Head office

170, Pater House, Level 1, (Suite A309), Triq Salvu Psaila, Birkirkara, BKR 9077, Malta

Email:

For general inquiries:

info@promindelta.com

For investor relations:

investors@promindelta.com

For media inquiries:

media@promindelta.com

Website

www.promindelta.com

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